Thursday, January 27, 2011

Joy commercial evolution




the theme song Joy In My Heart became a sensation having its own spoof and having its own dance routine made it popular



First it was advertised that a sachet is good for two one liter bottles


eventually, they advertised it as useful when diluted in a gallon of water



Ambush interviews was used to see if people prefer laundry bars as dishwashing soap or Joy



this shows the practicality and the savings if the consumers would use Joy


They only used one endorser to headline their product since the beginning.

Tuesday, November 23, 2010

World’s Most Important Brand Has Your Name On It (Homework 1)

This is my presentation for the first homework. I got a good grade, not the one that i expected but i think it would be better if i made a story out of the pictures i posted to represent my names. vCoach told me that i should make a weird story out of this. So given some thought here goes my weird story so that it would be "sticky" to people:


ln the world of joannelandia, the ants are faster than trucks and women are   always on the jog they never walk and have the super power to jog or run thru walls. 


this is still a work in progress